Chanel

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__**Who is Coco Chanel?**__
 In 1910, Chanel was founded by Gabrielle “Coco” Chanel in Paris, France. Coco was born in France, on August 19, 1883. When she was twelve, her mother had died and her father disappeared. Coco and her two sisters Julie and Antoinette, were sent to an all girl orphanage while her two brothers Alphonse and Lucien were sent to an all boy orphanage. Coco Chanel was in the orphanage for six years, she got out at eighteen. Soon after she found work as a cabaret singer where she got the name “coco”. She quit performing after awhile, and picked up on fashion. Being a mistress of a military officer and English industrialist she soon found the resources to open up her first millinery shop in Paris in 1910, expanding to Deauville and Biarritz. The two men helped Coco find customers among women of society. Her hats became extremely popular. In the 1920s Coco’s business had expanded to include a couture house, her own textile factory and her famous Chanel No. 5 perfume. Coco briefly served as a nurse in World War II, her fashion was cut off for some years. Sadly Coco Chanel died on January 10, 1971.

__**2011 Collection**__
The 2011 Chanel Spring collection was called //Collection Les Perles De Chanel.//  It took place in Paris On January 25, 2011. The 2011 cruise collection featured a lot of primary colors, but mainly pink. The 2011 spring collection was inspired by the beauty of pearls. The 2011 Make-up collection consisting of eye shadow to nail polish, and all being infused with pearls.



__**Karl Lagerfeld (Designers for House of Chanel)**__
Karl Lagerfeld was born on September 10, 1938 in Hamburg, Germany. He was born into a very wealthy family. Karl moved to Paris at the age of fourteen. Lagerfeld started his career by working for Pierre Balmain in 1954 until 1957, then in 1958 he began work at House of Patou. Karl worked for Chloe in 1959 to 1978. He began designing furs in 1965 for Fendi Parfums Lagerfeld, which was Karl’s company was launched in 1975. Lagerfeld had been working independently from 1978 to 1982. After awhile he began designing Haute couture at the House of Chanel. He added Chanel ready-to-wear garments in 1983, with the help of Gilles du Four, Karl Lagerfeld began designing for Chloe again in 1992. Sadly it only lasted about five years when He stopped designing for Chloe in 1997.Currently Lagerfeld is designing for three companies. He is designing for his own label, Chanel, and furs for Fendi of Italy.His designs feature very structural and dramatic women's wear. He uses classical colors, mostly in black and white. In 1994, Karl’s greatest features were the “Wunderbra” and the “Wundercorset.” Known from the press by, “Kaiser Karl” because he usually shoots his own press photos. Karl shot pictures of Kanye West at a photo shot for the cover of Vman. Karl Lagerfeld is rarely ever seen without his personal trademarks, that include a fan, a long ponytail for his powdered-white hair, and sunglasses. Lagerfeld has great confidence in himself, which is how he became the powerful man he is today. He speaks fluent German, French, English, and Italian. In 1980, He won the Neiman-Marcus Award.

__**Faces of Chanel (famous people)**__ Over the years many famous people have represented and modeled for Chanel. Coco  was the known as the face of the perfume into the 1930's. Some of the other most recognizable have been  Marilyn Monroe . She was the 1950s Chanel No. 5 spokes model. Marilyn Monroe’s favorite perfume was Chanel No. 5, she wore it everyday. Ali MacGraw <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;">was the face of Chanel number 5 into the late 1960's. Catherine Deneuve was the face of Chanel in the seventies, her class caused the sale of the perfume to soar in the U.S. In 1986 Carole Bouquet became the face of Chanel causing perfume sales to increase dramatically. Soon after, in 1991 Vanessa Paradis became the new face of Chanel. <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;">Also, <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;">Kate Moss <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;">was the spokes model for Coco Mademoiselle. <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;">Nicole Kidman <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;"> was the early 2000s Chanel No. 5 spokes model, <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;">Keira Knightly <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;"> is the current spokes model for Coco Mademoiselle, and many others. <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;">Claudia Schiffer <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;"> became the new face of Chanel after being chosen by Karl Lagerfeld. Karl also chose <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;">Blake Lively <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;"> to be the face of the “MADEMOISELLE” handbag line. media type="custom" key="8441516"

<span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; vertical-align: baseline;">__**What’s the Style?**__
<span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;">The Chanel style is very classic. Since the beginning it has been the little black dresses, the tweed suits, the quilted leather handbags, and the first-ever designer perfume. Her models often wore with strings of <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;">pearls <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;"> with their runway apparel. Coco opened her first small shop in Paris around 1913. At first Chanel was only offering ladies clothing wear. Chanel designed the <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;"> first business suit for the women’s <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;">work world. The company did not start creating <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;">jewelery <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;"> until the middle of the 1900s. They also began producing and selling their classic watches. Chanel has more unique, elegant and classic pieces than anyone you can find. It contains simple, eternal and sophisticated no matter what you wore with it or for which occasion. The Chanel style gained a reputation for chic. Matching silk shirts and two-toned shoes were worn with the famous suit in the 1920’s. Coco started her fashion to make women in the workforce more comfortable and designed things that ladies could wear everyday. Sadly Karl brought back the corset, and made women uncomfortable again.

<span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; vertical-align: baseline;">__**Store locations & pricing**__
<span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;">Chanel stores and boutiques are located all throughout the world. There are boutiques located in <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;">New York, Bal Harbour, Beverly Hills, Boston, Chicago, Costa Mesa, Dallas, Honolulu, Houston, Las Vegas, Los Angelas, Orlando, Palm Beach, Palm Beach Gardens, San Francisco, Short Hills, Tysons Galleria, <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;"> and many more. The prices of Chanel are usually pretty high. They are even talking about raising the prices of Chanel 20% in November. Prices of make up is unusually high. Its close to $80 for a bottle of foundation. The price for a handbag ranges from <span style="background-color: #ffff00; color: #000000; font-size: 11pt; font-style: normal; font-weight: normal; vertical-align: baseline;">$200 - $2000 <span style="background-color: transparent; color: #000000; font-family: Arial; font-size: 11pt; font-style: normal; font-weight: normal; text-decoration: none; vertical-align: baseline;">dollars depending on the size of the handbag. Chanel prices are usually more expensive than Louis Vuitton prices, but a Gucci bag is more expensive than a Chanel bag.

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